<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Genesis Events and Media Group ]]></title><description><![CDATA[Where vibes meet the vision. We craft content, collabs, and campaigns that slap—connecting brands to culture and making waves that last.]]></description><link>https://www.genesismedia.co/blog</link><generator>RSS for Node</generator><lastBuildDate>Sun, 04 Oct 2026 04:26:12 GMT</lastBuildDate><atom:link href="https://www.genesisemg.co/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Mahindra Finance FD Rates Drop: How a Video Campaign Drove 40K+ Views and Investor Deposits]]></title><description><![CDATA[Mahindra Finance wanted to spread the word about the upcoming drop in Fixed Deposit (FD) interest rates from 8.35% p.a.  and encourage...]]></description><link>https://www.genesismedia.co/post/mahindra-finance-fd-rates-drop-how-a-video-campaign-drove-40k-views-and-investor-deposits</link><guid isPermaLink="false">68c95ad5d69d5f552400a6ec</guid><pubDate>Tue, 16 Sep 2025 12:41:01 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/8405f5_dc59323ed023445682cbbbebfc101e04/1080p/mp4/file.mp4" length="0" type="video"/><dc:creator>businesstanvipanch</dc:creator></item><item><title><![CDATA[Matcha for Focus, Energy &#38; Mood: ABHI’s Instagram Reel That Led 700K+ to Activ Living]]></title><description><![CDATA[ABHI aimed to harness the growing matcha trend as a captivating hook to redirect audiences from Instagram to the Activ Living Community ,...]]></description><link>https://www.genesismedia.co/post/matcha-for-focus-energy-mood-abhi-s-instagram-reel-that-led-700k-to-activ-living</link><guid isPermaLink="false">68c9360b67d1cd369b839371</guid><pubDate>Tue, 16 Sep 2025 10:33:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8405f5_5a9c977d838240d19dd191a16e9958f3~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>businesstanvipanch</dc:creator></item><item><title><![CDATA[Delivering Impeccable School Functions: NHPS]]></title><description><![CDATA[New Horizon Public School hosted 11 school functions  across  4 locations , each with unique requirements for sound, lighting, staging,...]]></description><link>https://www.genesismedia.co/post/delivering-impeccable-school-functions-nhps</link><guid isPermaLink="false">66977d8456d365a253402407</guid><pubDate>Wed, 17 Jul 2024 08:15:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8405f5_77ab6e7d8f7649cfa1154fe583090e1c~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>businesstanvipanch</dc:creator></item><item><title><![CDATA[Celebrating UMANG 2024]]></title><description><![CDATA[Aditya Birla Health Insurance (ABHI) celebrated UMANG 2024, marking its 7th anniversary. We produced 28 meticulously shot and edited...]]></description><link>https://www.genesismedia.co/post/celebrating-umang-2024</link><guid isPermaLink="false">66977a330201eb3928aa6925</guid><pubDate>Wed, 17 Jul 2024 08:07:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8405f5_9ad7e85582da491196a0cc86503fa08b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>businesstanvipanch</dc:creator></item><item><title><![CDATA[Behind the Scenes: Vikrant Massey Brings Activ One to Life]]></title><description><![CDATA[Watch the video Aditya Birla Health Insurance has launched an exciting new product, Activ One, and who better to be the face of this...]]></description><link>https://www.genesismedia.co/post/behind-the-scenes-vikrant-massey-brings-activ-one-to-life</link><guid isPermaLink="false">6697745c7cd632be491ccf2f</guid><pubDate>Wed, 17 Jul 2024 07:52:16 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3c25fe_b2500e6602c646569658e971fb8644fa~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>businesstanvipanch</dc:creator></item><item><title><![CDATA[How Our Influencer Strategy Catapulted Activ Living's Engagement]]></title><description><![CDATA[Yoga Day Campaign: An Influencer inspiring a healthier, more active lifestyle. Ask:  Drive traffic to the website engaging yoga-centric...]]></description><link>https://www.genesismedia.co/post/yogabae-activ-living-case-study</link><guid isPermaLink="false">665db7faa96f2db608d47e8b</guid><category><![CDATA[Case Studies | Influencer Marketing]]></category><pubDate>Mon, 10 Jun 2024 16:05:40 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8405f5_0fe72c241c3d4c7c90be9eb0773ab9c9~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Haritha  From Genesis </dc:creator></item><item><title><![CDATA[How Did We Inspire Half a Million Students to Dream of Studying Abroad?]]></title><description><![CDATA[The WorldGrad Campaign :  Inspiring Dreams of Studying Abroad Ask: To create a compelling and impactful campaign for WorldGrad that...]]></description><link>https://www.genesismedia.co/post/world-grad-case-study</link><guid isPermaLink="false">665dc1849aee456fa2002ee4</guid><category><![CDATA[Case Studies | Influencer Marketing]]></category><pubDate>Mon, 10 Jun 2024 16:02:50 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8405f5_d95d0016a95446d6af10338872f33370~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Haritha  From Genesis </dc:creator></item><item><title><![CDATA[From Social Media to Social Good: #JumpForHealth'23]]></title><description><![CDATA[Entering  # JumpForHealth2023 – an influencer-led movement that did more than just create buzz! Watch the video Ask: Leveraging a Fitness...]]></description><link>https://www.genesismedia.co/post/how-influencer-power-jumpstarted-a-health-movement-aditya-birla-capital-health-insurance-s-jumpf</link><guid isPermaLink="false">66588b5cbd18c75d65216df3</guid><category><![CDATA[Case Studies | Influencer Marketing]]></category><category><![CDATA[Blog]]></category><pubDate>Thu, 30 May 2024 14:49:34 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3c25fe_a7229529277c4300a948346ab24e98ca~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator></dc:creator></item></channel></rss>